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CONFIDENTIAL · INTERNAL USE ONLY

Quarterly Marketing Performance Report

Q3 · Prepared by Marketing Operations

1. Executive Summary

This report summarises marketing performance for the third quarter. Spend by channel is shown in Table 1 below. Please refer to Appendix C for the full breakdown by region and to Appendix F for campaign-level detail. Figures may not sum due to rounding.

ChannelSpendClicksConv.CPA

Paid Search$22,17298,4101,801$12.31

Paid Social$14,94272,1181,213$12.32

Short Video$6,74829,676548$12.31

Display$2,8928,204219$13.21

Other$1,4463,592133$10.87

Table 1. Spend and conversions by channel, Q3

Q3 campaign

What if we spend more?

Spend$48.2K

Revenue$222K

ROAS4.6x

Budget

$48K

Sam

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